Road to Survival

Exposing my inner challenges to keep playing

Welcome!

This will be a place where I share my thoughts around the challenges of building a business. I will try to be open and share as much as I can so others can share their thoughts and/or benefit from it.

It’s been a long time since I want to start writing. I believe that writing helps you structure your mind. But for whatever reason I never found the right time to do it. So why now? I guess the dots have connected in both my personal and professional life. I am starting this now for two reasons. First, it’s been one year since I started to build Kosmo and I feel I have some stuff to share. Second, I think it can be a good way to create a small community around Kosmo.

There will be no specific cadence, I will write as I have something share. Some topics that I have in mind:

• How to manage runway as a founder

• Play your own game

• How to hire/fire

• Thoughts about compensation and equity

• The pressure of “having to grow” and comparing yourself with benchmarks

• VC vs no VC and how to choose a partner

• The importance of lasting long enough

If you want to follow our road to survival, join us!